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Wausau Coated Products debuts new laminate for wine and spirits labels

The Black Vellum Laminate (W037402) features a high-quality, reinforced uncoated black paper face with a smooth vellum finish.

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By: Greg Hrinya

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Wausau Coated Products has announced the launch of its newest innovation: the 73# Black Vellum Laminate. This premium labelstock joins the company’s Wine & Spirits product line, which the company says sets a new standard for elegance and performance in label materials.

The Black Vellum Laminate (W037402) features a high-quality, reinforced uncoated black paper face with a smooth vellum finish. Engineered with “wet strength” properties, it excels in moist environments—making it the ideal choice for wine, spirits, and other premium beverages.

Designed for distinction

  • Elegant Appearance: The deep black vellum finish is perfect for brands seeking a sophisticated, modern look.
  • Versatile Performance: Easily accepts embossing, foil stamping, and diecutting for creative, eye- catching designs.
  • Superior Durability: Backed by a 1.2 mil clear PET liner, this labelstock is built for high-speed, automatic roll-to-roll applications. It also offers outstanding strength and reliability.
  • Ultra-Aggressive Adhesive: The i8308 adhesive delivers excellent initial tack and ultimate adhesion — even on difficult surfaces. It’s UV, water, and solvent resistant, ensuring your label stays put in any environment.

Whether showcased on a handcrafted absinthe or a classic vintage, the Black Vellum Laminate brings luxury and resilience to every bottle. “Our new Black Vellum Laminate is a game-changer for brands that demand both style and substance,” says Gina Roemke, Roll product manager, Wausau Coated Products. “It’s the perfect blend of beauty, strength, and versatility.”

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